5 key questions you must ask to write the perfect speech

5 key questions you must ask to write the perfect speech

  • What do I want my audience to think feel and do as a result of this talk?
  • Does the speech aim as high as it can? Does it change minds or inspire action?
  • Does the opening create good will, get attention and orient the audience to the topic? Does it establish a common bond or tell a story?
  • Do I avoid passive voice, stilted vocabulary or other examples of the dull bureaucratic style?
  • Do I conclude rather than just end the speech? (Does the conclusion reinforce the goal of the speech by use of a story, issuing a challenge or referring to a previous illustration?)